Tuesday, May 5, 2009

Designer Tales


Behind the scenes '1260 Chic' designer tells us about herself.

Since Sonya was knee high to a grass hopper, clothes and fashion have played a major part in her life. You could say that it came from her genes or jeans, as the case may be. As a child she was surrounded by her mother, grandmother and great grandmother producing tailor made fashion for clientele. It was only natural that Sonya started constructing many a creation from the age of nine, then onto obtaining a 'Fashion Design Degree'. Sonya worked for a few small designers and then gained a career with a high fashion New Zealand label 'Ashley Fogel' for 14 years.

Three years ago she moved to Brisbane, Queensland with her family. Not being able to stay away from fashion for long, Sonya started work in a fashion boutique to gain valuable consumer associations and retail knowledge. After experiencing the frustrations of not being able to complete a clients look, she saw a gap for quality leather accessories.

With the creative passion for fashion still just etching to get out '1260 Chic' was formed in 2008.

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